Introduction to Tourism, Hospitality and Events

Subject Aim

Tourism, hospitality, and events industries play an important role in the economies of developed and emerging countries. These industries generate substantial employment, personal and corporate income, tax revenues, foreign exchange earnings, investments, and infrastructure improvements for communities globally.

This subject aims to provide a solid introduction to the key concepts and terminology, stakeholders and relationship, innovation, current trends, and management issues, as a foundation for future tourism, hospitality and event subjects.

It also focuses on the dynamic nature of the main operational sectors with an emphasis on potential career opportunities.

Learning Outcomes

1. Describe the characteristics and relationship/interactions between tourism, hospitality, and event industries.
2. Explain the key concepts of tourism, hospitality, and event industries.
3. Discuss the impacts of tourism, hospitality, and event industries.
4. Identify the emerging trends and issues affecting tourism, hospitality, and event industries.

Student Assessment

Students are required to prepare for assessments by reading the subject matter in course notes, handouts and readings as well as independently researching. Class work and practical application of theory assist in reinforcing the importance of this subject’s topics. Each student is required to participate in class discussions and activities.

The overall assessment program is the following: